Secure escrow
Money is secured before work begins. Brands pay only for approved deliverables; creators know the budget is real.
Money is secured before work begins. Brands pay only for approved deliverables; creators know the budget is real.
We own the 1K–10K and 10K–100K segments — the highest-engagement, most underserved creators. Competitors chase celebrities.
Creators see total earnings, pending payouts, and full campaign history in one place. No spreadsheets, no guesswork.
Brand → Createl → Creator. No agency middle layer means faster launches, lower cost, and a workflow that scales.
Agencies and discovery tools sit between you and the work. Createl puts brands and creators in the same room with money already in escrow.
| Feature | Createl | Influencer Agencies Chtrbox, etc. | Discovery Tools Influencer.in, etc. | Enterprise Managers Campaign suites |
|---|---|---|---|---|
Self-service marketplace Brand → Createl → Creator. Launch without a sales call. | Yes | No | Limited | No |
Secure escrow Funds secured before work starts. Pay only for approved work. | Yes | No | No | Limited |
Nano + micro first (1K–100K) Highest-engagement, underserved segments — not just celebrities. | Yes | No | Limited | No |
Creator earnings dashboard Total earnings, pending payouts, full campaign history. | Yes | No | No | Limited |
Automatic payouts Approve work, payout fires. No invoice chasing. | Yes | Limited | No | Limited |
No agency markup Direct brand-to-creator pricing, transparent platform fee. | Yes | No | Yes | Limited |
Verified creators Real audiences, verified profiles, brand-safe. | Yes | Yes | Limited | Yes |
Launch in minutes Brief to live campaign without weeks of account management. | Yes | No | Limited | No |
For Brands
Post a brief, get matched creators, review submissions, and release escrowed payouts on approval — no agency retainers.
For Creators
Apply to campaigns that fit your niche, deliver content, and watch payouts land automatically once work is approved.